Making Friends With Your Local Media
New From Extended Care Products, Inc. for assisted living professionals! Studies show that next to dying, people's second biggest fear is speaking in public. Now imagine if you're having to do this with a microphone being shoved in your face, maybe a television camera pointing straight at you, or a reporter looking you in the eye and taking down every word you're saying in their notebook. Talk about sweaty palms and a lump in your throat!
But it doesn't have to be this way, especially for the professional in long-term care whether you're an executive, administrator, director of nursing, social services director or social worker, or an admissions coordinator. There are certain time tested tips and techniques that will make even the shakiest of speakers sound like you've been talking to the media all of your life … and you'll find them here in the audio CD and workbook program, Making Friends With Your Local Media.
Join 21-year veteran of radio, television and newspapers Chip Kessler as he guides you through the rough waters of working with members of your local media. Chip starts you on your way to smooth sailing with his presentation, "How The Media Works." You'll learn:
Up next is marketing and public relations expert Leslie Grace and her presentation, "Making The Most of Your Media Opportunities." Leslie has many years of experience working in her field, many of which have been spent specifically helping assisted communities, just like yours! Thus you get the best of both worlds: someone with a vast range of marketing and even better a person who knows how to apply it to the field of long-term care. Leslie tells you:
Next you'll hear from veteran healthcare and business reporter Sharon Hayes. Sharon's the exact type of newspaper reporter you'll meet while doing your job. She's an everyday working reporter that specializes in healthcare related news stories, so you'll want to pay close attention to her presentation:
Audio CD #4 features assisted living defense attorney Robin Khanal. He works with the nationally respected law firm of Quintairos, Prieto, Wood & Boyer and offers this timely information:
Making Friends With Your Local Media is ideal for anyone in the assisted living profession who wants to improve their skills with reporters, and their people skills in general. Best of all, the works been done for you. All you have to do is listen whenever and wherever you want. This four-Audio CD package normally retails for $199.95, but due to special pricing is yours for $139.95, a savings of 33% … plus we'll pay your shipping and handling costs, a $20.00 value but yours free.
How much is it worth to you to feel confident and secure when you're speaking with reporters from your local media outlets? Plus be able to approach these
people with the kinds of story ideas the public wants to see, hear and read! Learn from some of the best pros in the business how to stand there among the people
with the microphones, television cameras and notepads. Let the Making Friends With Your Local Media Audio CD program make you a more self-assured and poised
long-term care professional.
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